Perth's more flamboyant drivers now have another way to express their personalities with the introduction of new "vibrant" ranges of vehicle registration plates.
In different, bold colours, the new personalised numberplates go on sale this week from $395 a pair.
And with nearly 650,000 West Australians opting for personalised numberplates since they were introduced in 1975, they are sure to be popular.
"Forty years ago, WA's rego plates read 'State of Excitement' and were little more than a vehicle identifier," Transport Minister Dean Nalder said yesterday. "As cars have progressed, so has the ability for the Department of Transport to keep up with demand to allow people to express themselves through personalised numberplates."
Personalised numberplates are most popular among 43 to 50-year-olds, though the oldest person with them is 102. And they are most popular in Mandurah, Success, Joondalup, Armadale, Canning Vale and Bunbury.