Bizarre reason influencers are posing outside Costco

·2-min read

Covid-19 forced people to tap into some inner creativity in many areas of their lives. 

For some, that was cooking, for others, passing off loungewear as acceptable attire for all occasions and for influencers in China; the art of holiday deception.

Influencers have been flocking to China's only Costco store, located just outside of Shanghai, to make themselves look like they're in Los Angeles in a bizarre trend that has people scratching their heads.

Influencers posing in front of Costco to make it look like they're in LA. Source: Twitter/ giorgiomomurder
Influencers posing in front of Costco to make it look like they're in LA. Source: Twitter/ giorgiomomurder

Way of 'coping' with travel restrictions 

According to Quartz, the trend is the younger generation’s way of coping with Pandemic travel restrictions, along with their interest in American culture.

A now-viral Twitter post posted on October 26 shows influencers posing in shopping trolleys outside the giant store uploaded Chinese social media app Xiaohongshu.

"This must be exactly how Japanese people feel when they see Americans flip out over their extremely normal suburban street scenes. One person’s banality is another’s Instagram shot," user giorgiomomurder wrote under the collage of photos.

"To clarify they aren’t trying to trick anyone, these are guides on how to make your pictures “look like Los Angeles” by going to Costco, which is [in my opinion] WAY funnier," he added.

Costco chaos 

Shanghai's Costco store opened in 2019, with viral clips circulating worldwide showing chaotic scenes from opening day.

The store was so popular when it first opened its doors it was forced to close after five hours of opening, telling customers not to come.

“The store has been clogged up with crowds,” Costco reportedly sent in a text message to customers in China, according to WTKR

“To provide you with better shopping experience, Costco will suspend business in the afternoon. Please don’t come.”

The store has since capped the number of customers in the store to 2,000.

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