'Rich kid' in London filmed polishing Maserati with tiny puppy

Video has surfaced online of a "London Rich Kid" polishing his luxury Maserati with a tiny puppy, sparking cries of outrage and accusations of animal cruelty.

On the caption in the Instagram post to the RichKidsLondon account he wrote, “The only way to wash the iconic 6.0 litre #MaseratiMC12 is with 100% natural puppy fur ensuring a proper polish.”

The puppy is pushed around on the car. Source: Instagram
The puppy is pushed around on the car. Source: Instagram

In the video a tiny, white, fluffy puppy who is on its back can be seen in the vision being rubbed back and forth over the white vehicle.

The puppy is seemingly used in the video as a chamois.

However despite the RichKidsLondon's reassurance that “no puppies were harmed in this video- all smiles and tail wags here,” many on social media have been left seething at the stunt.

“This is actually sickening,” kps427 wrote.

People are not impressed with the social media stunt. Source: Instagram
People are not impressed with the social media stunt. Source: Instagram

Another commenter wrote, “This is not funny, people watching this video could be influenced for the worst. I hope and pray this puppy is in safe hands.”

Other horrified social media users called the video “messed up”.


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The social lmedia account Rich Kids of London. Source: Instagram
The social lmedia account Rich Kids of London. Source: Instagram

“The puppy is NOT having fun. What an azz,” another wrote.

“Just because u have money and cars doesn't mean u have a brain , or a decent sense of humor , sad,” another commented.

The video was uploaded to Instagram on Wednesday and since then has gone viral being viewed over 44,607 times.