'Real treat': Coles reveals products in new Best Buys range
Coles has announced its latest Best Buys offerings set to hit shelves this week, following its “overwhelmingly popular” launch two weeks ago.
Products including a 25L all-in-one oven with an air fryer for $129, 250W stick mixer for $19.99 and 6.5L slow cooker for $29.99 will go on sale Friday in 88 stores across the country.
The special deals were initially only available to shoppers in 13 stores in Victoria and 15 in Western Australia, but will this week be on sale in New South Wales, Queensland and South Australia.
A three-tier food steamer and a vacuum food sealer for $39.99 each will be up for grabs, as well as fridge organisers for $3.99 each and a dual screen DVD player with headrest straps for the car.
Coles General Manager for Health and Home Jonathan Torr said the launch of Coles Best Buys had been hugely popular with customers.
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“We are thrilled with the response to our new Coles Best Buys range,” he said.
“We’ve seen products sell out in a matter of days and we’re excited to be expanding the range to more stores across the country to make it even more accessible to our customers.”
“We think customers are in for a real treat this Friday.
“We’ve worked hard with our suppliers to provide exceptional value on essential kitchen appliances that we’re confident our customers will absolutely love.”
Mr Torr previously said he hoped the program would enhance people’s shopping experience by providing convenient and affordable options.
“Customers have told us they love it when they can get all of their needs in the one store,” he said.
“We’ve already trialled similar products in a small number of stores and customer feedback was very positive both on the quality of the products as well as the value for money.”
Coles Best Buys is a fortnightly event and products are available for a limited time and while stocks last.
In coming weeks Coles said its Best Buys program would continue to evolve with different themes and new products launching at more Coles stores nationwide.
Coles said the stores are selected based on the space available for the products to be displayed.
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