Would you try this bold, new ice cream flavour?

An Irish ice cream parlour has developed a new gelati flavour, but are you game to try it?

Gelati Enniscrone & Ballina in Inishcrone, Ireland, released an image of its latest concoction on Facebook – Heinz Tomato Ketchup gelati.

The store’s owner Michael O’Dowd told iradio the gelati is “actually lovely” and described it as tasting like a Bloody Mary.

However, not all Facebook users are enthusiastic about the new gelati.

Gelati Enniscrone & Ballina has released a Heinz Ketchup flavoured gelati. Source: Instagram/ Gelati Enniscrone & Ballina

One user said she was worried about accidentally ordering it instead of strawberry ice cream.

“How disgusting,” another said.

But others were a little more enthusiastic.

One woman said she “would die” to try a scoop. Another simply wrote, “yum”.

The store’s owned Michael O’Dowd said the gelati is ‘actually lovely’. Source: Facebook/Gelati Enniscrone & Ballina

The parlour is rolling out the flavour while singer-songwriter Ed Sheeran tours the country in the hope he might come in and try some. The store’s also giving free cones of the gelati to anyone who produces a ticket to one of Sheeran’s gigs.

Sheeran has a tattoo of a Heinz Tomato Ketchup label on his arm and according to the Sun the singer reportedly requests his aides carry a bottle of the condiment on them at all times.

Ed Sheeran’s ketchup tattoo Source: Getty Images