Bosses suffer for charity
His squirrel "onesie" might be good for a laugh but as someone in the business of building homes, Dale Alcock takes homelessness seriously.
On the surface, WA is a mining boom State with an enviable standard of living but dig a bit deeper and there are thousands of people living rough.
Tonight at the WACA Ground, the Vinnies CEO Sleepout will give Mr Alcock and 115 fellow executives a taste of life on the streets.
"Housing's a fundamental right," Mr Alcock said.
"We probably won the first prize in the lottery of life here in WA, so why should there be homeless people?"
Mr Alcock, managing director of ABN Group, has raised more than $105,000 for the sleepout, making him the highest fundraiser for the second year running.
The last time mining executive John Welborn stepped on to the WACA ground, he was on the wrong end of an 80-0 thumping from the New Zealand All Blacks.
A former Wallaby and Western Force lock, the 43-year-old is now the chief executive of Equatorial Resources.
He signed up for the sleepout after a moving experience on a drive through Perth this year.
"I saw a soup kitchen operating," he said.
"It was just the juxtaposition of WA - the affluent, mining boom State - and yet here were these people really struggling."
