Former prime minister Bob Hawke will have a starring role in WA's biggest, boldest hospitality project, a complex of restaurants and bars that has lured one of the country's best chefs out of a self-imposed sea change and back behind the stoves.
David Coomer, whose former restaurant Star Anise holds the record as the highest scored restaurant in The Weekend West's restaurant review pages, will take charge of the Print Hall development kitchens when it opens next month.
He joins another star recruit in Daniel Wegener, formerly the head sommelier at Australia's number one restaurant Quay.
The star duo are joined by consultant chef and Aussie cooking legend Cheong Liew.
One-time celebrated drinker Bob Hawke gets a guernsey with the naming of Print Hall's crowning glory and Perth's poshest rooftop watering hole, Bob's Bar.
Coomer will be directing the output at the high-end restaurant Print Hall, a smart bistro in a glamorous, soaring room at The West Australian's former headquarters.
Coomer will also be calling the shots at Apple Daily, a modern Asian restaurant, Bob's Bar and the complex's other, more casual eating alternatives.
"It's very exciting," Coomer said.
"It'll be good to get back to Asian food at Apple Daily. In the main dining room it'll be modern produce-driven food."
The main dining room will have a full-time oyster shucker at a champagne and oyster bar offering 86 champagnes and sparkling wines.
Wegener says his wine list at Print Hall is about "living" wines.
"I want people to be able to come in here and have lots of 'drink now' wines to choose from," Wegener said.
"We don't much see the point in having a list full of wines that you have to wait to drink."
Wegener even suggests his most expensive wine, a $19,500 bottle of 1990 Domaine de la Romanee-Conti is perfect drinking right now.
The Print Hall cellar will be the biggest in Perth with 22,000 bottles worth $2.5 million.
And Mr Hawke's involvement?
The rooftop bar will be illuminated by the original The West Australian sign and a smaller sign that pays homage to Mr Hawke's famous quote after Australia's America's Cup win in 1983.
"We wanted to set the tone, to get the atmosphere right," Print Hall chief executive Lyndon Waples said.
"It's a little cheeky, but we've taken Mr Hawke's famous words from 1983 - 'Any boss who sacks anyone for not turning up today is a bum' - and suspended them in neon behind the bar."