Technically faultless WA wines can be tasteless and fail to show the characteristics of the region in which they were grown, according to a pair of young upcoming winemakers intent on shaking up WA wine drinkers.
Winemaker Ryan O'Meara said many Australian wineries that had started up in the past 10 to 20 years made wines for a broad consumer palate that tended to be bland.
Mr O'Meara, who gave a presentation over the weekend on the science of wine and chocolate, said he was trying to produce single vineyard wines.
"So rather than blends from all over the place, just have wine from a designated vineyard," he said.
Mr O'Meara studied viticulture and oenology in WA before working at cellars and vineyards in Spain, France, Italy and the US.
He said he saw how passionate people were about winemaking and wanted to change the industry in WA, setting up Express Winemakers with his university classmate Peter Ikstrums. The company is a "virtual winery", allowing the pair to select fruit from vineyards around the State rather than tying themselves to one region.
Mr O'Meara said his wines were not for everybody but he felt there was room in the market for wines with different characteristics.
"I feel there is space for the little guys to come through," he said.