DIANMIN CHEN

The managing director of Norton Gold Fields tells Nick Evans that instilling a ‘can do’ attitude among staff gets results.

Biggest or best career break?

I would have to say completing my graduate program as a mining engineer at an iron ore mine in China which was trialling block caving, a method that involves undermining an ore body, allowing it to progressively collapse under its own weight — the underground version of open-pit mining. Ultimately, this experience proved to be important for me to get a job and settle in Australia. However, in terms of job satisfaction, becoming the general manager of a company under extreme pressure, surrounded by negative publicity and struggling to obtain permits during the global financial crisis, and then against those odds achieving our operating targets, would have to be a highlight. Assisted by a wonderful team, we worked hard to turn the operations around, achieving nearly every KPI and ultimately realising a net profit of more than $US40million in that first year. That experience has stood me in good stead and given me confidence when faced with tough situations since.

Describe your leadership style.

I see myself as a planner, a team builder, a decision-maker and an accountable leader. I like to push myself and my team to achieve challenging targets, beat records and enjoy success; in short, I try to inspire a “can do” attitude. I use past achievements as a starting point for the next challenge. My advice to others is never be afraid to ask questions and seek advice from someone who has been there before.

Most unusual job?

Although not a paid job, I always had an interest in mechanics and built a single-piston diesel engine at 17 and my first home at 18.

Best way to improve productivity?

Build a strong “can do” culture, encourage innovation — technical and thought, identify bottlenecks, develop a plan and rigorously execute. Declining productivity is one of the most important challenges for companies and the Australian economy as a whole. With lower metal prices and declining productivity, the past year has been a difficult one for the resources industry. Norton recognised this and put in place a business improvement plan focused on increasing productivity and reducing costs, which has brought positive results and enabled Norton to maintain its reputation in the Australian mining industry.

Favourite holiday destination?

Europe. Having been born and raised in China and living in Australia for 24 years, Europe attracted me on many levels — culture, architecture and the natural environment. My family and I were lucky enough to visit a showcase of European cities including London, Paris, Rome and Venice in 2009. We were very impressed.

Do you use social media?

I am active on LinkedIn, Twitter and Webchat. However, I still prefer the old-fashioned way of meeting people and socialising by having a drink and watching a game of footy or cricket.

Last book you read?

Decision Points by George W. Bush had a great impact on my career. He gave up alcohol to become a real decision-maker and US President. His commitment and leadership taught me a lot as I began my own journey on the path to becoming a company executive.

What do you do in your spare time?

I’m a keen stamp collector. I was school table tennis champion and I still like to play. I’ve taken to the AFL and support the Eagles and Swans. My other interests include listening to music, reading, writing poetry (Chinese) and walking along the Canning River with my wife, Rosalie. My wife and I also like to entertain and enjoy nothing more than having dinner and playing cards with a group of friends.

Best travel tip?

Only take carry-on luggage when possible. Checked-in luggage increases your chances of missing connecting flights or losing luggage.

Given the wave of consolidation in the WA gold industry over the last year, what do you think the local sector will look like this time next year?

To stay alive, most resource companies have adopted a strategy to scale down investment and cut costs. I expect this will continue in 2015 and we need to have the mindset to fight through the tough times. However, it will offer more opportunities for companies with strong balance sheets and investor support to further consolidate the industry.