Amazing footage has emerged of a giant great white shark making a meal of an experimental $12,000 GoPro camera in waters off New Zealand.
Renowned cinematographer Andy Casagrande could only watch as the shark swallowed the 360-degree camera before spitting it out and sending it to the bottom of the ocean.
The incredible scene was captured on a separate camera.
Casagrande later sent 360Heros' founder Michael Kinter an email explaining what had happened to the company's expensive camera rig.
"Mike – I unfortunately have very bad news - a picture says a thousand words - see attached - I can't believe it but the worst possible scenario happened yesterday ... I took the rig underwater and after an hour of getting awesome footage - I pushed the envelope too far & an aggressive white shark bit & literally ate the 360 - completely - all 6 cameras in one bite."
A $5000 reward is being offered for the return of the equipment.
Morning news break - September 5