Dexterity will be the order of the day when craft lovers of all ages attend the annual Craft & Quilt Fair this week.
TV personality Shelley Craft was in Perth yesterday as national ambassador for the event, which is expected to attract 19,000 people in its 15th year in WA.
Organiser Gary Fitz-Roy said Craft's surname, high profile and role as a mother of two young children made her the perfect person to spread the message about the fair and its focus on the value of handmade items.
"There are three things the fair does: it allows people to buy things they can't get anywhere else, because they're all unique, but the two more important roles it plays are education . . . and inspiration to create," he said.
Mr Fitz-Roy said 90 per cent of visitors to the fair would be women, but national attendance figures over the past few years showed the number of men was increasing.
"There's a misconception that craft is for older people like your grandmother, but our average age of visitors is 37," he said.
The Craft & Quilt Fair is at the Perth Convention and Exhibition Centre until Sunday. For details, visit craftfair.com.au/wp/Perth.