A UK radio station has taken a somewhat divisive step to lift the spirits of people during the country’s ongoing coronavirus pandemic.
Parts of England remain under lockdown. The number of new Covid cases has risen by almost a quarter over the past week to 153,483, and new deaths were 50 per cent higher than the week before at 1,272, taking fatalities over the course of the pandemic to 44,998, the highest in Europe.
On Sunday, the Heart radio network, based in London, on Twitter announced it was launching a new station.
“We've switched on Heart Xmas to turn up the festive feel good!” the station tweeted.
“Anyone else buzzing Christmas has come early?!”
We've switched on Heart Xmas to turn up the festive feel good! Anyone else BUZZING Christmas has come early?! 🎄 🎅 ⛄️
— Heart (@thisisheart) October 25, 2020
However, it seems not everyone is in the festive spirit.
“It’s not even November. Wtf,” one man tweeted.
One woman pointed out “it’s not even Halloween yet”.
“Maybe in a month's time?” she tweeted.
Another man simply tweeted: “No.”
“Are you crazy?” a third man said.
While some people seem turned off by the suggestion of 24/7 Christmas tunes in October others were keen to celebrate some early festive cheer.
“Never too early,” one woman tweeted.
Another woman cheered it would “annoy” her husband.
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