Clipsal 500 draws third largest crowd on record, but hotel occupancy rates fall short
Despite the Clipsal 500 drawing its third largest crowd on record, occupancy rates of accommodation in Adelaide throughout February have fallen short of previous years.
Gate numbers at this year's Clipsal 500 topped more than 285,000, with more than 93,000 people streaming through the gates on the final day of the four-day event.
But the Australian Hotels Association's Ian Horne said hotels were not booked out over the weekend despite the event and Adelaide Fringe Festival continuing in the city.
"The majority still had some capacity, now that may have only been 10 per cent of their rooms available," he said.
"But it certainly wasn't the sell-out it's been in previous years."
Mr Horne said overall numbers were boosted by visitors for the Cricket World Cup earlier in the month.
He said bookings were looking strong for March, but were also unlikely to surpass last year.
"March itself should be a very strong month, particularly because of WOMADelaide," Mr Horne said.
"WOMADelaide attracts a serious number of international followers and performers, and the Fringe of course continues on into the month.
"So three very strong months, but no records this year."
$60 million pumped into SA economy
Tourism Minister Leon Bignell said the State Government expected close to $60 million to be pumped into the state's economy from the Clipsal 500.
He attributed this year's success to the entertainment offered, which included a concert with Australian rock band Cold Chisel on the final night.
Mr Bignell said the Government would continue to improve the "fan experience" for the 2016 Clipsal 500.
"This will include new grandstand seating with bigger, more comfortable seats that are easier to access," Mr Bignell said.
"Fans continue to vote with their feet and the Government is committed to making sure they are given the highest quality entertainment experience."
The Adelaide Festival kicked off on Friday night and the Fringe Festival is due to continue until mid March.
Often dubbed 'Mad March', Adelaide will also host WOMADelaide over the weekend, a four-day world music, dance and arts festival, and the Adelaide Cup.
