Confusion over bizarre scene in Sydney CBD

·2-min read

An unlikely and seemingly impossible sight was spotted on the streets of Sydney this week, leading passersby to question how one beer trucked ended up in such an awkward position.

A 7.8-tonne delivery truck was spotted wedged upright between two tall buildings on Little Hunter Street, in Sydney's CBD.

One person who stumbled upon the truck was TikToker, freddynagz99, who was confused as to how it was possible for a truck to end up like that.

A Furphy truck was spotted wedged between two buildings in Sydney's CBD. Source: Toby Burrows
A Furphy truck was spotted wedged between two buildings in Sydney's CBD. Source: Toby Burrows

"What happened Mr Drifter, lost it? What happened?" the TikToker laughed in the video.

"Just how?" someone asked in the comments of the video.

"When you can't find a park in the city, you have to get creative," someone else said in the comments.

There was also a discussion about the truck on Reddit, when one user snapped a photo.

"Marketing stunt or just really bad at parking?" they asked on Reddit, explaining they saw the truck when they were on their way to university.

The truck turned out to be a clever marketing stunt. Source: Toby Burrows
The truck turned out to be a clever marketing stunt. Source: Toby Burrows

Truth behind truck crash revealed

As it turns out the truck was in fact a marketing stunt to promote Furphy's new beer.

The installation was commissioned by Furphy and the company worked with installation artist James Dive and Scoundrel Projects.

The project came to life in the early hours of Wednesday morning.

“We wanted to create a scene, to have CBD commuters to find a truck that was not only blocking their way but also in a genuine predicament that would make people wonder ‘how did it get up there?’" Mr Dive said.

On Reddit, one person explained what a furphy is.

"A furphy is Australian slang for an erroneous or improbable story that is claimed to be factual," they said.

"Furphies are supposedly 'heard' from reputable sources, sometimes secondhand or thirdhand, and widely believed until discounted.

"Marketing team 10/10."

Furphy is giving away free six-packs of Furphy Crisp Lager until stocks last at BWS stores.

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