Coles shopper discovers best time to score reduced items

Brooke Rolfe
·News Reporter
·2-min read

A Coles shopper has claimed to have cracked the code on knowing what time items typically go on clearance at her local supermarket.

In sharing a huge haul of items dramatically reduced to as little as 10 cents, the customer lifted the lid on the specific time of day she shops when she’s on the hunt for a bargain.

In her impressive grocery shop, shared to Facebook on Monday, was flavoured milk - one for 17 cents and another for 30 cents - Greek yoghurt for 10 cents and a bag of chopped carrots for the same price.

She also scored four tubs of sausages which were each marked for less than 25 cents, containers of ham for less than 40 cents each and tubs of salami for about 20 cents each.

Coles store as a shopper shares theory on when items are marked down.
A Coles shopper claimed she found out when the retailer marks down items. Source: AAP

Almond yoghurt, which normally sells for $7, was picked up for just 10 cents, two-litre bottles of milk for 20 cents and several packs of AA batteries for 62 cents each.

In response to a curious fellow bargain hunter wanting to know her secret, the mum-of-five said “around 6pm” was the best time for specials at her local store in Mooroopna, regional Victoria.

Another shopper weighed in to say that her store usually marked down its meat about midday.

Someone else said there was generally a four-day wait at their local store before items would be reduced, which happened in the afternoons.

Ham and yoghurt from Coles in Victoria discounted to less than 40 cents each.
These were some of the shopper's bargain deals. Source: Facebook

Others complained their local store seemed to never have the same bargains frequently discussed in the online forum.

“Great job! My stores never mark milk down that low,” one shopper wrote in a comment.

“I’ve never seen this ever in all the years I have shopped at Cole’s - amazing - well done,” another said.

Coles recently revealed to Yahoo News Australia the time it generally reduced bakery bread, with Woolworths also announcing the product was discounted at a specific time.

A Coles spokesperson previously said that unlike Woolworths, which discounted bread at the end of the day, it usually offered bakery specials at some point the following morning.

Yahoo News Australia has contacted Coles for comment on whether there’s a specific time it marks down fridge items.

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