Broadway Box Office Slips In Pre-Thanksgiving Lull; ‘Jaja’s African Hair Braiding’, Melissa Etheridge Post Gains In Final Weeks

Broadway box office took a 7% slide in the week before the Thanksgiving holiday, with the 29 shows settling in at a total $27,060,113 in receipts.

Attendance for the week ending Nov. 19 was 228,423, about 86% of capacity and a slip of 3% from the previous week. The attendance figure is 12% lower than last year at this time.

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Most of the productions saw drops in box office, including Harmony in its first full week of post-opening performances. The Barry Manilow-Bruce Sussman musical at the Barrymore was down by $18,483 to $625,411.

Spamalot, with four previews and four regular performances – lots of press seats and opening comps – was off $74,565 to $678,666 at the St. James.

Ending their runs were Melissa Etheridge: My Window, up $43,239 to $371,784 for five performances; The Shark is Broken (down $3,691 to $346,797) and Jaja’s African Hair Braiding, up $48,986 to $425,253 (receipts from the live simulcasts of Nov. 14-Nov. 19 not included).

Also posting gains was Merrily We Roll Along, grossing $1,884,080 and setting yet another house record at the Hudson. The Lion King was up $54,008 to $2,044,902.

New to the roster was How To Dance In Ohio, still finding its feet at the Belasco with attendance at 79% of capacity and a gross of $315,339 for six previews. Opening night is Dec. 10.

Season to date, Broadway has grossed $735,145,429, with total attendance at 6,037,408.

All figures courtesy of The Broadway League. For complete box office listings, visit the League’s website.

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