Aldi, Coles, IGA or Woolies? Australia's favourite supermarket of 2022 revealed

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·News Reporter
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Canstar Blue's Supermarket Satisfaction Ratings have been announced for 2022, with Aldi, Coles, Woolworths and IGA battling it out for the top spot.

Australia's major supermarkets were pitted against each othert in eight categories to determine which retailer has the most satisfied customers.

Exterior view of Aldi supermarket with Canstar Blue award
Aldi has been crowned the winner of Canstar Blue's Supermarket Satisfaction Ratings for the fifth year in a row. Source: Getty/Canstar Blue

For the fifth year in a row, Aldi came out in the number one spot, ahead of Woolworths, Coles and IGA respectively.

This also marks a record 10th time in 12 years that the Aldi has topped the ratings.

Aussie shoppers have consistently ranked Aldi as the only supermarket in the country to earn five stars for "overall satisfaction" over the past four years in Canstar Blue's survey.

Aldi also scored five-star ratings in a total of six categories in 2022, including "value for money", "freshness of produce", "quality of private label products" and "availability of deals/specials".

The discount retailer is having an enviable run, also being named Australia's "Supermarket of the Year" by Roy Morgan for the last two years, and Choice's 2021"Best Supermarket for value for money".

Aldi delighted by recognition

According to Aldi, the award proves that Australian consumers love shopping at the supermarket, which offers fresh produce from local suppliers and low everyday costs.

Aldi Australia Managing Director Oliver Bongardt says Australians can be assured the "Good Different" experience that customers have consistently praised in awards such as these will never change.

Canstar Blue supermarket ratings table featuring Aldi, Woolworths, Coles and IGA
Aldi scored five-star ratings in a total of six supermarket categories in Canstar Blue's 2022 ratings. Source: Canstar Blue

"Aldi has, for the last 20 years, delivered on its price promise to offer shoppers high quality products at the lowest prices – saving Aussies $7.08 billion since the first store opened in 2001," he said.

"It's our everyday mission to offer Aussie shoppers the lowest prices on their grocery shop, without ever compromising on quality, so we are delighted to be recognised as the best rated supermarket by Australians."

Aldi boasts lowest prices

According to Aldi's 2022 Price Report, the average Aussie family can save $1,555 a year by switching their shop to Aldi from a competitor supermarket.

This figure increases to a $2,468 a year if shoppers choose Aldi's own-brand products, rather than the equivalent branded products.

Aldi Price Report with savings, alongside Aldi supermarket
Aldi's Price Report reveals how shoppers can save by making the switch to the budget supermarket. Source: Getty/Aldi Australia

However, it's not just Aldi shoppers who have reaped the benefits of these savings.

Non-Aldi shoppers have saved $7 billion since the chain arrived on Aussie shores in 2001 the report says, due to the downward price pressure Aldi has put on grocery prices.

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