Hello, Beautiful! Just checking in to remind you that you do not have to shell out big bucks to Big Beauty to look your most gorgeous. Savvy shoppers have found a slew of transformative, high-quality products for next to nothing at Amazon, and they're baring all in their reviews. We've rounded up everything from do-it-all products that solve wrinkles and pimples to an all-in-one makeup stick — and a slew of cult faves you never knew existed (shout-out to the pimple patches and peach-fuzz eraser). We've even included a few A-list-approved affordable finds, including Meghan Markle's go-to mascara and the body oil the Kardashians love. There's nothing here over $15 — and you can even score some gems for as little as $5. So stop paying up and see what all the fuss is about.
Maybelline Lash Sensational Washable Mascara
Bio-Oil Skincare Body Oil
Essence Lash Princess False Lash Effect Mascara
L'Oreal Paris Makeup Rouge Signature Matte Lip Stain
Real Techniques Miracle Complexion Sponge
Life & Pursuits Ayurvedic Hair Growth Oil
O'Keeffe's Healthy Feet Foot Cream
Roselyn Ice Roller
Heeta Scalp Care Hair Brush
Andalou Naturals Brightening Mask
Schick Hydro Silk Touch-Up Multipurpose Exfoliating Dermaplaning Tool, 3 Count
CeraVe Retinol Serum
Paula's Choice Skin Perfecting Salicylic Acid Exfoliant
Medix 5.5 Retinol Anti-Sagging Treatment
Mighty Patch Original Hydrocolloid Acne Pimple Patch
Jade Roller and Gua Sha Set
Aztec Secret Indian Healing Clay
e.l.f. Monochromatic Multi Stick
Glow Recipe Mini Watermelon Glow BHA + PHA Pore-Tight Facial Toner
Maybelline New York Sky High Washable Mascara
Eclat Skincare PURE Vitamin C Serum for Face
CeraVe Eye Repair Cream
Weleda Skin Food Original Ultra-Rich Body Cream
Renpho Active Deep Tissue Massage Gun
Lillusory Women's Mock Turtleneck Oversized Sweater
Moerdeng Women's Waterproof Ski Jacket
Hanes Women's EcoSmart Crewneck Sweatshirt
Bronax Cloud Slippers for Women and Men
“Meghan actually introduced me to a drugstore mascara, Maybelline Lash Sensational Mascara. I keep it stocked in my kit now at all times, thanks to her," Markle's former makeup artist Lydia Sellers told Hello. "This mascara really helps to amplify your lashes and polish off the entire look. It's great for full volume and lengthening, the formula is super hydrating. I love how it builds, and that the price point is accessible for all budgets.”
"This product is a holy grail, for one I use it on my stretch marks and my acne scars. It has improved both tremendously. It also moisturizes my dry skin amazingly. Lasts a while, totally worth the money," raved one happy shopper.
"I am constantly looking for the perfect mascara and I think this is the one," wrote one shopper. "The price is outstanding and it does everything I want it to do. No flakes or smudges. Easily removed and make my lashes look so much thicker. I don't need length as much as I do fullness."
There are 21 shades to choose from, so you shouldn't have any trouble finding your perfect match.
One five-star reviewer said, "Let me tell you… this is by far the best beauty blender! Inexpensive and of great quality! I live this product because it always blends my makeup perfectly."
"My friend recommended trying this oil since I was looking for something to help me with hair growth and overall healthy hair. I bought it and use it once/twice a week overnight and I have seen a great result. My hair feels healthy and hydrated as well as my scalp is not itchy or flaky," said one reviewer.
"I love this stuff," raved one user. "I had terrible dry, cracked heels and deep, painful fissures. I used this every day, twice per day (morning and night) and in a week, my heels did a complete 180. I also used a pumice stone a couple of times during this time. No more dryness or cracks and the fissures are mostly healed and my feet are soft and healthy looking. I regret not taking a before photo because the transformation is amazing."
The beloved roller comes in 10 pretty colors and it has over 4,000 rave five-star reviews from happy shoppers.
The device is made with soft silicone “bristles” attached to an ergonomically designed handle. It promises a deep clean while gently exfoliating your scalp without scratching it, and works on nearly all hair textures and lengths.
This popular face mask combines boasts glycolic acid to remove dead skin cells, vitamin C to brighten skin and nourishing manuka honey to keep your skin feeling ultra-soft. Even better, the ingredients are all hypoallergenic, organic, vegetarian, and cruelty-free.
There's more to this tool than meets the eyebrow. Fans swear by it for brow-shaping/grooming, dermaplaning, and shaving away peach fuzz.
Not only does this potent serum make skin look clearer and smoother, but it also helps improve the appearance of pores and dark spots. No wonder, one shopper called it a "miracle."
"Better than Botox!" said a five-star fan. "It has taken 5 years worth of stress and wrinkles off my face in 3 days. Another grateful shopper who called it a "miracle in a bottle," added: "I have every skin issue you can think of: rosacea, acne (hormonal, cystic, whiteheads, blackheads), dehydration, excessive oiliness, redness, all of it. I’ve spent probably thousands ... nothing I’ve ever used, nothing I’ve ever done, has made such a profound difference in the appearance of my skin...It has seriously changed my life!!!"
Infused with natural antioxidants like black tea, aloe vera and chamomile, this treatment contains no alcohol or parabens and is vegan and cruelty-free. Over 21,000 fans swear by it: "This lotion is amazing!" reports one gung-ho customer. "Works immediately on dry and aging skin. I use this every day — great scent and amazing results."
Says a fan in their late 60s: "It certainly tightens up the turkey skin on one's neck. I also use it on the back of my hands, as it makes 'onion skin' disappear...It lasts a long time even with daily use."
One floored five-star fan wrote: "I do not claim to understand the science behind these tiny miracles, but they have changed my life. I spent my workday looking forward to going home and putting one of these bad boys on my newly erupted Mt. Zit and the overnight results were shocking. Not only is it grossly satisfying, but it saved me several days of walking around with a bloody crater in my face because my previous method of dealing with unsightly blemishes was to pick pick pick."
One fan shared before-and-after pics and raved: "Works wonders. I was on the fence about buying this but so happy I decided to buy it. Within 5 days you can already see a difference in my jawline from using the gua sha. It is relaxing and debloats my face after a long day. I typically use it morning and night time some facial oil! It’s a must-get...!"
"Amazing skin de-GUNKer!!!" said a happy reviewer. "My face feels so clean and and free of oiliness. Also my skin looks brighter and smooth, not bumpy." Another megafan wrote: "Works amazing! I primarily used this for detoxing my arm pits (sounds weird, right? But you should seriously look into it.) I also slathered it on my face to pull out the impurities! I am 100% satisfied with this product!"
"Love this little multi stick!" wrote one of the 19,000 five-star fans. "A little goes a long way...I wanted something that was compact and portable, able to fit into a pocket or on-the-go makeup touch ups for cheeks and lips. I love this little stick! I got the rose color and it adds just enough color to my cheeks so it looks natural. A few dabs will do, and then blend it in. It's lightweight, sheer with a little shimmer and very convenient to carry around with you."
When Drew Barrymore sang the praises of this blissful-smelling, pore-tightening toner — "Loving this stuff!" — we tried it and fell for it too. As have hundreds of Amazon shoppers, apparently. One thrilled five-star reviewer attests "my skin has a glow and looks plump," adding that the toner "smells delicious."
Lashes thin with age, but TikTokers seem to have found the fountain of youth in the form of mascara. This $10 tube has an incredible number of five-star reviews — nearly 77,000! Not only do they love it for its lengthening power, but they say it's just as good as designer brands.
"I was looking for a cheaper alternative for Benefit Roller Lash mascara which was my fave until I tried this Maybelline Sky High mascaras," wrote a beauty enthusiast. "It is just as good and more affordable. I originally bought these to be an everyday mascara and save my more expensive mascaras for going out but I seem to just stick to using the Sky High waterproof for my going-out looks as well."
If you have Amazon Prime, you’ll get free shipping, of course. Not yet a member? No problem. You can sign up for your free 30-day trial here. (And by the way, those without Prime still get free shipping on orders of $25 or more.)
The reviews quoted above reflect the most recent versions at the time of publication.
Looking for more great Amazon style + beauty deals? Check these out:
Beauty and wellness
Eclat Skincare PURE Vitamin C Serum for Face$12$20Save $8
CeraVe Eye Repair Cream$13$15Save $2
Weleda Skin Food Original Ultra-Rich Body Cream$18
Renpho Active Deep Tissue Massage Gun$65$250Save $185 with $5 coupon
Lillusory Women's Mock Turtleneck Oversized Sweater$46$55Save $9
Moerdeng Women's Waterproof Ski Jacket$50$90Save $40
Hanes Women's EcoSmart Crewneck Sweatshirt$11$18Save $7
Bronax Cloud Slippers for Women and Men$24$36Save $12