Social media takes aim at 'muscle-men of Stereosonic'

Social media can be a cruel, cruel place.

As Stereosonic music festival kicked off for another year, those who thought they were too cool to get in on the action took the opportunity to poke fun at the unofficial uniform of the event.

Tight shorts, no shirts, fake tan and muscles were almost everywhere to be found during the festival.

This years event at Sydney Olympic Park had no shortage of men eager to show off their physiques and tattoos on social media.

Even a 23C overcast day couldn’t deter them from taking it off.

The photos kept coming despite a number of rants going viral last year taking fire at ‘shirtless men looking for fights'.

Joel Bevilacqua, from the Sunshine Coast, took to Facebook to share his frustration after a fight broke out at Stereosonic Sydney, 2014.

The 20-year-old journalism slammed men who took any opportunity to take their shirts off to "show off" their muscles.

He was sick of seeing violence in the festival community.

In 2009 Sterosonic introduced a ‘tops-on’ policy, but the drive to force musclemen to put a shirt on has been tough.

Last year festival co-founder Frank Cotela supported Bevilacqua’s rant, providing one of his own.

“Brother EVERYONE is laughing at your shorts, singlets, fake tans, bumbags and cartoon shaped bodies.”