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30 Rock Stars Play Tina Fey's Famous 'Body Doubles' in New Booking.com Super Bowl Commercial

Two of Fey's former '30 Rock' costars and a Golden Globe Award winner star as the 'Mean Girls' talent in Booking.com's newest campaign

<p>Booking.com</p> Tina Fey Booking.com ad

Booking.com

Tina Fey Booking.com ad

Tina Fey knows how to find the perfect place to stay!

The Saturday Night Live alum, 53, is the star of Booking.com’s newest campaign helping vacationing individuals to “book whoever you want to be.”

“With so many choices on Booking.com, there are so many Tina Feys I could be,” the actress begins while scrolling through available properties on her phone in a new commercial that debuted Friday.

The sneak peek of the ad, which arrived ahead of the full-length release during the 2024 Super Bowl on Feb. 11, shows the comedian explaining that she’s hired “body doubles” to help her experience all of the locations the company has to offer.

“Splurgy Tina loves a hotel near Rodeo Drive,” her 30 Rock costar Jane Krakowski says while making a cameo in a cutaway scene.

Related: Tina Fey, Alec Baldwin and the 30 Rock Cast Reunite for Virtual Special Promoting Peacock

In the clip, the 55-year-old actress is walking past bellmen in a grand hotel as she carries a pink purse and a Shih Tzu with a bow in its flowing hair in one hand, with multiple shopping bags in the other.

Situated perfectly at the front of her shopping bags is one with Booking.com logos visible.

<p>Booking.com</p> Jane Krakowski and Jack McBrayer cameos, Booking.com

Booking.com

Jane Krakowski and Jack McBrayer cameos, Booking.com

The next version of Fey is much different.

“Rustic Tina loves this Wyoming cabin,” a character who resembles a mix of BigFoot and Bob Ross grumbles while painting a landscape portrait. “Oh, Tina,” a second 30 Rock cast member, Jack McBrayer, chuckles in the same scene.

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And last, but most certainly not least, there’s “Wild Tina,” who fancies farmhouses and horseback rides. This body double is played by Golden Globe winner Glenn Close.

Beginning as a brunette, the Fatal Attraction talent, 76, gallops across the screen, before ripping off a wig off to reveal her true identity.

<p>Booking.com</p> Glenn Close cameo, Booking.com

Booking.com

Glenn Close cameo, Booking.com

“Glenn Close?!” Fey interjects.

“With millions of possibilities, you can book whoever you want to be,” the 101 Dalmatians star says while still atop the horse.

“That’s my line!” Fey snarls.

<p>Booking.com</p> Tina Fey Booking.com big game commercial

Booking.com

Tina Fey Booking.com big game commercial

The brand’s new ad campaign with Fey focuses on the evolving desires of travelers to explore the diverse personas within themselves and choose who they want to be every time they travel, encouraging them to discover the millions of places to stay that Booking.com has to offer, with just a touch of a button, per a release from Booking.com.

Several versions of the ad were released on Friday, with each highlighting that the joy of booking extends beyond choosing a place, rather imagining the person you could become once you get there, the release adds.

The Super Bowl will feature the Kansas City Chiefs taking on the San Francisco 49ers on Feb. 11 in Las Vegas with a halftime performance by Usher.

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