It was tipped as one of the most eagerly anticipated designer parades at this year's Perth Fashion Festival.
And while there was mass fervour surrounding the stand-alone showing of local creative turned designer-to-the-stars Jaime Lee Major's bright and fanciful collection last night, there was just as much hype unfolding behind the scenes.
Access All Areas was given a backstage pass to get a glimpse of the frenzied team of make-up artists and hairstylists who were working frantically to ensure the models not only rocked Major's demi-couture frocks but looked the part on the beauty front at Hackett Hall.
Award-winning Sydney hairdresser, Brad Ngata - who this year makes his third appearance as the festival's head hairstylist - worked closely with Major to create two whimsical styles that reflected a sense of opulence and richness to complement her showy, colourful collection.
"It's got a whimsical, fairytale kind of vibe to it," he said. "We really wanted to do gold hair because it just has that visual impact that her clothes have.
"I just love sparkle, and I think this is one chance to create that moment for Jaime. And the thing I love about her, is that she gets that."
Leading the troupe of make-up artists backstage last night was M.A.C make-up director Carol Mackie, who designed five different looks centred on a theme inspired by the beauty of cathedrals.
"The look we've gone for is someone who's a very powerful woman, but then there's that angelic side to it as well," she said.
"So the make-up is really all about the neo-gothic cathedral style."
Mackie also worked with Major to create the range of make-up looks.
"Jaime was great because she gave me a lot of colours from her collection to work with," she said. "So she shared her ideas and we worked together to come up with a collaboration, but I think the colours will work really well with the garments on the runway.
"There's also that multidimensional look, which we call stained-glass window. It's like the colours and light coming through the window and we've got the architecture in the lashes, so it's quite strong through there."
Major was sitting front row among the crowd of glammed-up fashionistas last night, having flown in from her base in Bali to watch her designs shimmy down the runway.
The self-proclaimed sparkle queen made waves in Hollywood earlier this year when she dressed New Zealand pop star Kimbra for the Grammy Awards.
The silk tulle gown, which was embellished with more than 2kg of freshwater pearls, caused a sensation among the US media and even featured on the popular E! series, Fashion Police, which is hosted by Joan Rivers and Kelly Osbourne.
She also created a buzz on home soil at last year's Perth Fashion Festival where she showcased an obscure collection of alien-esque, pink latex bodysuits on the runway.