The Australian Sex Party has outlined its vision for Australia at their WA campaign launch this morning, after first outlining Australia on a pair of near-naked models.

Flanked by a young man and woman, an image of the national map painted onto their bare skin, Sex Party president Fiona Patten this morning asked West Australians to take her party seriously.

In town to introduce WA's Sex Party candidates for what Ms Patten described as "a premature election", the party president quickly brushed the gimmicks aside to talk policy.

Opposition to the Government's ISP internet filter scheme, legalisation of same-sex marriages, the introduction of a national classification scheme for explicit adult material and improved sex education for children are some of the platforms the party is campaigning on nationally and in WA.

All three WA candidates, Justine Martin and Mark Coleman who are campaigning for the Senate, and Bret Treasure, who is standing for the seat of Swan, described themselves as ordinary people who were tired of being represented by successive governments that didn't represent the wishes of the majority.

"The Australian Sex Party established itself in response to a growing conservatism in politics that wasn't being reflected in our community," Ms Patten said. "One of the great examples of that is the internet filter. It is a very draconian way of trying to protect children, but it doesn't work."

Adultshop.com owner, Sex Party committee member and major financial backer Malcolm Day attended the launch. He said the party had his vote come election day.

"I'm sick of the censorial approach of the Government," he said.

Ms Patten said decent results in two by-elections suggested the party could actually make waves during this their first Federal election, which was why she claimed every other party was courting them for preferences, including ideological opposites Family First.

That's been strenuously denied by Family First. Ms Patten said she was hoping to trade blows with Senator Steve Fielding's party in a possible televised debate next week.

"In the privacy of your polling booth you can vote for whoever you like, but I think we may surprise a few people by where we sit at the end, and we may be sitting on top," she said.

Ms Patten said she expected the party to pick up a lot of votes from young people.

But possibly not the 20-year-old female and 24-year-old male model flanking her at the launch, who respectively answered "probably not" and "I don't know" when asked if the Sex Party was likely to get their votes.