(Reuters) - Ford Motor Co
The concept car will provide a glimpse into the kind of vehicle that Ford expects to play an important role in the Asia Pacific region, set to account for nearly a third of the company's global sales volume by mid-decade, it said.
"The concept (car) will showcase Ford's vision for the future in the competitive compact-car segment in India and other dynamic emerging markets," it said in a statement, without disclosing what innovative features would be included in the vehicle.
Ford expects compact car sales to double from last year to about 2 million vehicles in 2018 in India, where automakers sold 2.7 million passenger vehicles in fiscal 2013.
The smallest car among Ford's current Indian products is the Figo hatchback. It was not clear whether the potential new vehicle would be a replacement for the Figo or suggests an additional product.
The compact car segment made up almost a third of 2013 total sales in India, Ford said.
Most Indians prefer to drive cheaper, fuel-efficient small cars, in a country where roads are clogged with traffic and parking in big cities is hard to come by.
Sales of smaller cars, excluding the ultra-cheap Nano from Tata Motors
Strong demand for small entry-level sedans such as Honda Motor Co's <7267.T> Amaze are helping hold up sales.
Ford India is riding on robust demand for its EcoSport compact sport-utility vehicle, which was launched in the country last year.
(Reporting by Aradhana Aravindan in Mumbai and Norihiko Shirouzu in Beijing; Editing by David Holmes)