Retailers in the Bunbury area catered for the family experience in their stores during the weeks of Christmas shopping in a bid to boost festive trade.
Whether customers were shopping with or for children, retailers tried to infuse the Christmas spirit into the stores.
Harvey Norman Bunbury electrical proprietor Wayne Johnson said children’s toys sold well in the lead up to Christmas.
“We had remote control helicopters, small ride on cars and other electronic toys that sold extremely well,’’ he said.
Mr Johnson said there was a wide demographic of people who shopped at the store, but there were less dads doing last minute shopping this year.
“Coffee machines were incredibly strong this year, as well as coloured small appliances like kettles that matched toasters,’’ he said.
“There were also quite a lot of air conditioners being sold in the lead up to Christmas.’’
Gallery 22 owner Jill Johns said staff tried to turn the store into a Christmas fantasy, to encourage kids, families and men to go in.
“Old, retro tinware and collectables like quirky salt and pepper shakers sold very well,’’ she said.
Across the road, City Cycles saw increased sales of first bikes for children.
Owner Rob Hall said girls and boys bikes sold equally as well and retro bikes had been popular.
“Summer, especially Christmas, is the busiest time of year, it really boosts income,’’ he said.
“We also sold a lot of helmets, garments and accessories.’’
Mr Hall said due to the big number of stolen bikes in the region, lights for bikes and other security equipment had sold well.
Jolt Footwear employees said over the next few weeks they would have people go in and change sizes or colours of shoes.
“As we do gift vouchers too – and we’ve sold a few – people will be coming in to redeem them,’’ owner Jo O’Dea said.
She said there was an increase in men and whole families that went into the store.“While women’s shoes will always outsell the men’s, at Christmas time selling men’s becomes more consistent,’’ he said.