When the check-in system used by Qantas collapsed for a few chaotic hours yesterday, the idle wits inhabiting Twitter were quick to blame the carbon tax.
Why not? Julia Gillard's price on carbon had already been blamed for Tom Cruise's break-up with Katie Holmes.
Over in South Australia on Carbon Sunday, Gary Gray and fellow Gillard Government minister Craig Emerson were celebrating the survival of the steel city Whyalla.
To the tune of Skyhooks' Horror Movie, Dr Emerson sang (rather badly it must be said) "Whyalla wipe-out, right there in my TV", to mock Tony Abbott's predictions of Carbongeddon.
Meanwhile, Treasurer Wayne Swan was in Brisbane waving a roast lamb and a box of Weet-Bix which, stunningly enough, were displaying price tags unchanged since Saturday.
There was a lot of fun being had at the Opposition Leader's expense.
But what was missing in much of Labor's salesmanship of the carbon price yesterday was why the Government was actually doing it.
The PM, Mr Swan and Climate Change Minister Greg Combet mentioned the environment a combined six times in their doorstop interviews with journalists yesterday, but mentioned Mr Abbott 28 times. As to why the Government sees its best strategy is trashing Mr Abbott, you only have to look at today's Nielsen poll.
Australian voters are unlikely to forgive Ms Gillard for breaking her promise not to introduce a carbon tax, so Labor has decided its best bet is to expose Mr Abbott's monumental exaggerations so we all care less about her lie.
It's a heroic political strategy.
In any case, the Government should tread carefully in the weeks ahead.Woolies and Coles may have spared shoppers an instant carbon tax hit and the sky didn't fall in on Australian industry yesterday but the Government would be wise not to appear aloof from legitimate price pressures.
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