An Aboriginal group has criticised an online video showing a BMX champion riding on Wave Rock, fearing it may encourage copycats to trash the sacred Noongar site.
South West Aboriginal Land and Sea Council chief executive Glen Kelly said he believed the video, which has been viewed about 250,000 times, was highly offensive to the site's traditional owners.
"We're quite fearful of copycats going out there and doing some real damage to the rock and its surrounds," Mr Kelly said.
He questioned what efforts were made to consult with the local Aboriginal commission and what approval was sought.
"The filmmakers have expressed some regret about this and are quite happy to have a conversation about what needs to happen and we welcome that approach," he said.
The video featured BMX rider Danny Campbell riding on and around Wave Rock and was an editorial collaboration between Melbourne action sports website InfinityList and Mercedes-Benz online cultural magazine mb!
A spokesman for InfinityList said the video was done to showcase the beauty of the outback.
"We received what we believed was the required permission in the form of a location agreement stating what the project was from someone representing themselves as a custodian of Wave Rock," he said.Mr Kelly said the council was assessing legal options to determine whether any regulations on protecting Aboriginal heritage sites had been breached.
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