Perth's first Australia Post superstore will open today in a bid to keep up with a staggering increase in parcels from online shopping.
The St Georges Terrace shop will be the third of its kind in Australia. A $500,000 refurbishment has taken five weeks to complete.
Australia Post - one of the nation's oldest organisations - has recorded a 22 per cent increase in parcels in WA compared with an 11 per cent increase nationally.
According to the regional manager of retail services, Paul Lecher, the increase comes from a massive move to online shopping.
Features at the store include self-service terminals and Apple Macs and iPads for customers to shop or research online.
Customers will be able to collect parcels at any time by registering online and getting access to a locker outside the store.
"This is about providing that modern retail environment where we can connect the digital economy with the physical world," Mr Lecher said.
The outlet already serves more than 1000 customers a day and that is expected to increase with the introduction of Department of Transport services and travel services.
Three more superstores will open in WA by the end of next month - in Rockingham, West Perth and Cannington.From September, Australia Post will offer a digital mailbox service that can be nominated as the destination for correspondence from government agencies and others.