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Thursday June 24, 06:29 AM Reuters New Media

Clinton Memoir Sets Record for First Day Sales


NEW YORK (Reuters) - Bill Clinton's memoir "My Life" set a record for first day non-fiction sales with 400,000 copies bought in the United States, the former president's publisher said Wednesday.

With Clinton's 957-page tome selling so well on its first day, publisher Alfred A. Knopf said it has ordered another 725,000 copies from printers in addition to an initial print run of 1.5 million copies.

"This is a record-breaking number for a work of non-fiction," said Sonny Mehta, president of the Knopf Publishing Group, adding that sales were "exceedingly strong" in other countries too.

In addition to the book sales, Knopf said Clinton racked up first day audiobook sales of 35,000.

"My Life" was published on Tuesday amid a media blitz which saw Clinton give several high-profile television interviews and appear on the cover of Time magazine.

While the first review of the book from The New York Times called the memoir "sloppy, self-indulgent and often eye-crossingly dull," reviews on Wednesday were mixed.

"The book is messy and long-winded. Clinton dodges enough questions to raise his detractors' blood pressures into stroke range. There's enough policy wonkiness and political minutiae to set half the planet asnore," the Detroit Free Press wrote.

"But there's a wonderful naturalness to Clinton's writing in 'My Life' and enough insights into this puzzling man that it's well worth plunking down $35," the newspaper said.

The Times of London was less forgiving.

"Anyone who buys 'My Life' for their own holiday is going to be as disappointed as Monica Lewinsky," the newspaper wrote. "Only in the pre-publication interviews does he even explain, in the now famous phrase, that he had sex with his intern because he 'could."'

Clinton was reportedly paid a $10 million advance by Knopf.

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